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ROCOCO is served in premium restaurants across Japan.
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No. 06

Pop Art x Edomae Sushi: Discover this Celebrity Hangout


GINZA BENI

Sushi (Ginza)

06|GINZA BENI Sushi (Ginza)

Pop Art x Edomae Sushi: Discover this Celebrity Hangout

GINZA BENI is an extraordinary sushi restaurant that blends Edomae sushi with a bold pop art aesthetic. Located in the heart of Ginza, the restaurant is known for its vibrant and unique interior featuring popart inspired art pieces that celebrate the food culture of Japan. Chef and proprietor Kazuya Harayama trained at prestigious establishments before opening GINZA BENI, where he showcases his mastery of traditional Edomae techniques with a contemporary twist. The restaurant has become a favourite among celebrities, artists, and food lovers seeking an extraordinary dining experience that goes beyond just sushi. Chef Harayama believes that sushi should be an experience for all the senses, and his restaurant reflects this philosophy in every detail—from the art on the walls to the presentation of every piece of sushi. His approach is to maintain the highest quality of ingredients while presenting them in a way that surprises and delights his guests.

  • Pop Art x Edomae Sushi: Discover this Celebrity Hangout
  • Pop Art x Edomae Sushi: Discover this Celebrity Hangout

I Want My Customers to Enjoy ROCOCO as Much as I Do

Chef Harayama was first introduced to ROCOCO through a mutual acquaintance, and was immediately struck by its elegant taste and beautiful bottle design. "I was impressed by how it paired so naturally with sushi," he recalls. "I wanted my customers to experience the same pleasure I felt when I first tasted it." ROCOCO's light carbonation and refined flavor make it a natural complement to the delicate flavors of Edomae sushi, and Chef Harayama quickly adopted it as a key part of GINZA BENI's beverage selection. He now recommends ROCOCO to customers as the ideal way to begin their sushi experience, and it has become one of the most popular choices among both regular and first-time guests.

I Want My Customers to Enjoy ROCOCO as Much as I Do

A Heartfelt Commitment to His Restaurant

Chef Harayama's commitment to GINZA BENI goes beyond the food. He is deeply involved in every aspect of the restaurant, from sourcing the finest seasonal ingredients to personally selecting the art pieces that decorate the walls. His passion for creating a unique and memorable experience for every guest is evident in the care and attention he brings to every detail. For Chef Harayama, GINZA BENI is more than just a restaurant—it is a place where art, culture, and cuisine come together to create something truly special. He hopes that every guest who visits GINZA BENI will leave with a new appreciation for the artistry that goes into every piece of sushi.

  • A Heartfelt Commitment to His Restaurant
  • A Heartfelt Commitment to His Restaurant

INFORMATION

GINZA BENI

8 Ginza, Chuo-ku, Tokyo
TEL : Not open to the public
@ginzabeni


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